Trusted by leading brands
Explore Hootsuite features: What’s in the dashboard?
Schedule, engage, monitor, and analyze social media posts. All in one user-friendly dashboard.
Analyze social media performance
Plan and schedule your social media posts with ease:
- •Content calendar
- •Bulk scheduling
- •Content library
- •Post approval workflows
Schedule posts and create content
Respond to messages and comments
Track mentions, keywords, and trends
Discover the biggest social media
trends shaping 2025
Do you know what the best social strategies have in common? Or what qualities drive social media performance? And how you can apply them to your organization? Dig into our Social Media Trends 2025 report for insights that'll help you drive action and make a real business impact.
Save time, simplify, and grow faster on
social media
Hootsuite is designed to help you manage social media faster, smarter, and with way less effort.
Save hours posting, creating, and
analyzing content
Schedule posts to go live anytime — even if you’re fast asleep or on the beach.
Plus, create content quickly with Canva templates and have AI write your
captions and hashtags for you. Then get the full picture with straightforward
performance reports. Oh, and did we mention it’s all in one tab?
Boost engagement, reach, and
follower count with less effort
Get AI-powered suggestions on how to win in your industry. Plus, with reports that show you the
best times to post for every network, you can say goodbye to hopping
between different platforms for good.
Deliver a better customer
experience and keep your
inbox tidy
Reduce the clutter and eliminate DM dread with a unified social media inbox.
Reply to comments and messages across platforms in one convenient hub and
never leave your followers on read again. Cut your team’s message volume with
saved replies or level up with our AI chatbot add-on.
Safeguard your reputation and
never miss a chance to engage
Keep an eye on what people are saying about your brand
or industry with social listening tools. Track mentions and conversations
to find opportunities to engage, discover new trends, or get ahead of feedback. Plus,
easily suspend scheduled posts in case of a potential crisis
or unexpected opportunity.
Stay ahead of the latest trends
and boost your chances of going viral
Figure out exactly what engages your audience with trend
tracking and discovery streams. View hot topics by industry
and then have AI instantly draft posts based on those trends. You can also search by topic, company, and hashtag to discover what’s getting the most action in your niche.
Why Hootsuite?
Don’t worry, we won’t make you read our 2,000+ five-star reviews. A few highlights: superior customer service, top-notch security features, and the best blog, webinars, and social media academy in the industry.
17 years and 25 million users
Hootsuite was the first, and we’re still the most popular 16 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.
The ultimate social media AI
Hootsuite helps you automate every part of social media management — posting, writing, messaging, and social listening. Our AI was designed by social pros for social pros.
The largest library of integrations
Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).
Resources for social media pros
How a retail brand used Hootsuite to increase sales by 750%
See how legendary candy-maker Stuckey’s leveraged Hootsuite Professional to skyrocket their online sales and following.
8 social media competitor analysis tools to help you get ahead
Find out how to beat the competition with the right social media competitor analysis tools. Get the scoop on the Hootsuite blog.
Take the Hootsuite Social Media Marketing Certification Course
Become a social media expert — and slap a shiny new certification on your resumé — with the industry standard in social media education.
What our customers are saying about us
“Great for beginner to intermediate social media managers: an example when Hootsuite is perfect is when you are still learning campaign management targets, the analytics are really great.”
Joanne Vallely Hignett
Digital Marketing Specialist
Chandos Construction
Construction | 501-1000 employees
“Hoot suite has helped my company reach our target audience on multiple trending social media platforms. Even for an individual with a beginner to intermediate experience with business aspects of social media, this bundled tool allows you to reach your target audience with ease with consideration for time efficiency and practicality.”
Zaina Kroschinski
Customer Service Specialist
Remax Excellence Rental Advisors
Real Estate | 11-50 employees
Incentivized Review
“As a busy financial security advisor, I couldn't have time to handle my social media. On the other hand, I needed to be active on social media. Hootsuite helped me to manage my platforms easily and saved a lot of my time. than you Hootsuite!.”
Abdollah Safavi
Financial Advisor
Freedom 55 Financial
Financial Services | 1001-5000 employees
Incentivized Review
Try Hootsuite for free. No strings attached.
With your free Hootsuite trial, you get instant access to social media scheduling, analytics, messaging, and social listening. Completely free.
The Perch newsletter: Get smarter about social.
The Perch is your inside source for what's happening in social media — and why it matters to you.